London, United Kingdom – HMD Global, the licensee of Nokia-branded smartphones, has reached a significant milestone by becoming the first major smartphone company to manufacture devices in Europe. This move comes as the Finnish-based company launches its highly anticipated Nokia XR21, the first-ever 5G model manufactured on European soil. This development has been met with enthusiasm, especially from customers who prioritize data security.
HMD Global’s co-founder, chairman, and CEO, Jean-Francois Baril, expressed his excitement about this historic achievement, stating, “We are thrilled to be manufacturing the Nokia XR21, our signature rugged 5G smartphone, in Europe. We are dedicated to investing in security, technology, and manufacturing processes that make our devices more secure and longer-lasting.”
Before HMD Global’s establishment in Hungary, Europe lacked a significant smartphone manufacturing presence. Major industry players such as Apple and Samsung predominantly manufactured their devices in Asia, primarily to reduce production costs. This move by HMD Global to bring smartphone production to Europe signifies a remarkable shift in the industry landscape.
The Nokia XR21 European edition has been purposefully designed to cater to enterprise customers, many of whom have requested additional security features to complement their IT security protocols. The smartphone boasts robust security measures, providing users with peace of mind when it comes to safeguarding sensitive data.
In a noteworthy commitment to data security, HMD Global has been storing consumer and corporate data from all of its smartphones in the European Union since 2019. This strategic decision aligns with the EU’s stringent data protection regulations, demonstrating HMD’s commitment to safeguarding user information.
The partnership between HMD Global and Nokia Oyj dates back to 2016 when the two companies entered into an exclusive 10-year licensing agreement. This landmark agreement granted HMD Global the responsibility of manufacturing Nokia-branded smartphones and tablets. The recent shift towards manufacturing in the European Union is part of HMD Global’s broader strategy to ensure the highest quality and security standards in their products.
This strategic decision to manufacture in Europe also aligns with the European Union’s ongoing efforts to encourage companies to establish production facilities in key sectors, including semiconductors. By bringing smartphone production to Hungary, HMD Global is contributing to the region’s tech ecosystem, creating job opportunities, and promoting economic growth.
The Nokia XR21 European edition is not only a testament to HMD Global’s commitment to security but also to affordability. With a starting price of 649 euros or 549 pounds, the smartphone offers compelling value for consumers and enterprises alike. For those seeking an exclusive touch, a limited edition of 30 units from the European production line, featuring a stunning frosted platinum finish, will be available for purchase from the company’s website at 699 euros or 599 pounds.
HMD Global’s decision to manufacture in Europe marks a significant step forward for both the company and the European tech industry. It not only reinforces the company’s commitment to delivering high-quality, secure smartphones to its customers but also sets a precedent for future smartphone manufacturing in the region. As the demand for data security and locally manufactured products continues to rise, HMD’s decision may indeed herald the beginning of a new era for smartphone production in Europe.