YouTube is now more popular than ever; today, billions of YouTube videos are watched every day across the globe, and every user spends up to 30mins per YouTube session. So this shows that the platform is very popular and has evolved from just a place to upload and watch videos to a place where creators can find new audiences, build relationships with fans and grow their businesses.
The amazing aspect of this platform is that there is no limit to the range of talent and creativity displayed there, so if you are interested in making some extra cash, the best thing to do is learn how to make money on YouTube.
Therefore, whether you are looking to start your own YouTube channel or you already own one and want to make money from it, in this article, we will discuss the best ways to monetize a YouTube channel without using Google AdSense.
What Does it Mean to Monetize a YouTube Channel?
In simple terms, to monetize a YouTube channel means the ability to make money on YouTube. However, while it is possible to do this, it is not very easy as you need to join the YouTube partner program (YPP) and meet specific requirements.
To qualify for YouTube monetization, you must have at least 1000 subscribers and 4,000 watch hours over the last year.
If you are a new content creator, this might seem like a very daunting task, but with quality, consistent content, and channel promotion, you can achieve it in a short time.
What are the Rules and Requirements to Monetize a YouTube Channel
If you wish to monetize a YouTube channel, you should know that it comes with some strings attached. However, the requirements are not too much, and considering the many benefits of monetization, it is worth it.
The first thing to do when you want to monetize a YouTube channel is to apply for the YouTube partner program, and here are some requirements you must meet to do so.
- Your channel must have at least 4,000 valid watch hours over the last 12 months and 1000 subscribers.
- The YouTube partner program must be available in your country.
- You must use 2-Step Authentication on your YouTube Google Account for an extra layer of security.
- You must follow all the monetization policies on YouTube.
- You must have an AdSense alternative linked to your YouTube channel.
- Lastly, your channel must have no active Community Guidelines strikes.
How to Join the YouTube Partner Program
- Sign in to your YouTube channel.
- Navigate to the top right corner of the page and click on your profile picture.
- Go to the left menu and click Monetization.
- If you are not yet eligible for YouTube monetization, you can click Notify Me, so you will get an email when you qualify.
- Once done with this step, it will indicate Done with green color; now you can sign the “Review Partner Program terms” card.
- Connect your alternative for AdSense, and your channel will be placed on the review queue.
- Wait to get reviewed.
- If you get accepted into the YouTube partner program, congratulations. Now you can turn on monetization on your uploads, manage ad preferences and set up the payment platform. Here is a list of payment platforms you can utilize aside from AdSense.
- If your YPP application gets rejected, it means you did not follow the guidelines and policies accurately. However, you can re-apply after 30 days and make sure you meet the guidelines.
10 Effective Ways To Monetize A Youtube Channel
Now that you know the requirements to monetize a YouTube channel let’s go to the exciting part of this guide which explores 10 superb ways to monetize a YouTube channel.
YouTube launched a $100million fund in 2021 for content creators, and the money will be distributed monthly to these YouTubers from 2021 to 2022. So every month, as a content creator, you can make up to $10,000 on YouTube, depending on your views and engagements.
To receive the short fund, you must be a part of YPP, and the eligibility status refreshes every month, so if you’re not eligible this month, you can try again the following month. However, you may still need to meet other eligibility requirements to get the short fund.
YouTube BrandConnect is an effective way for creators and brands to produce authentic branded content. Many people trust creators to recommend the best products at all times, so this is a good way for brands to form a partnership with creators.
BrandConnect brings industry expertise and insights to the influencer marketing landscape to create a seamless connection between creators, brands, and fans.
Ads are the most traditional way to monetize a YouTube channel; they appear at the beginning or end of the videos and have been the core of many creators’ revenue streams, with a lower percentage going to the platform.
If you are a part of the partner program, you can turn on ad monetization for all your videos or a particular video on your channel. However, your video must meet the advertiser-friendly content guidelines on YouTube. In addition, there are many YouTube ad formats you can use to customize the placement of ads on your videos.
Another excellent way to monetize a YouTube channel is through channel memberships. YouTube allows its users to pay for a monthly channel membership subscription that gives them access to exclusive offers from creators. As a creator, you can use this feature to monetize your channel.
You can give exclusive and enticing offers to channel members, such as unique videos, product discounts, etc., and you will also have the right to set the membership fees. However, you need at least 1000 subscribers to use this feature.
If you are looking for a very lucrative way to monetize a YouTube channel, you should consider this one. Paid sponsorships allow brands to pay or sponsor a content creator to demonstrate or use their product on their channel.
This method of monetization benefits both the creators, brands and the audience as well. Sponsorships are very profitable if you have a very large subscriber base. In addition, you can pitch various brands or businesses in your niche to secure a partnership with them.
This method may not be as lucrative as the others, but it is also an excellent way to monetize a YouTube channel. For example, if you are a part of an affiliate marketing program, you can create videos about the brand’s product and add links to the brand’s site, so if your audiences click the link and make purchases, you will earn a commission.
If you have built a broad subscriber base with at least 10,000 subscribers, you can sell brand merchandise to your audiences through the merch shelf on YouTube. This can become a very lucrative revenue system for you if you have been looking for how to monetize a YouTube channel.
The fantastic part is that if you don’t have your website but want to sell merchandise on your channel, there are over 45 merch platforms on YouTube that will enable you to grow your brand within a short time.
The super features on YouTube include super chat, super thanks, and super stickers. YouTube allows creators to enable these super features on their live videos and premieres so that the audiences can buy them to make their chats, stickers, and comments stand out or be featured in a live session.
However, users can buy super thanks on any videos, unlike super chats and stickers, which can only be used on live videos and premieres. By using this method of monetization, you not only earn some money but will also provide a platform for your audiences to appreciate and support you.
YouTube offers a special subscription package called the YouTube premium. It allows users to download videos, watch ad-free content, enable background playback, and access the YouTube music app.
If you are wondering how this can help you monetize a YouTube channel, the subscription revenue payments will be distributed by YouTube to its content creators every month according to how many premium members engage your videos.
However, if you already monetized your videos through video ads, you will still get paid from revenue generated from non-premium members.
You can update music fans on upcoming concerts and provide a link that will take them directly to where they can get the concert tickets. Before using the method to monetize a YouTube channel, you must have formed a partnership with the organizers of the concert.
If you love creating videos for YouTube, why not take a step further by monetizing your channel to earn some extra cash? The best way to do this is to create a brand for your channel, promote your channel and grow your subscriber base.
As you must already know, the more subscribers you have, the better chances you will get to earn huge profits from YouTube monetization. So here you go with the 10 best ways to monetize a YouTube channel without using google AdSense.